Press Releases

Press release date Thursday, December 27, 2012 - 13:00.


Christopher Columbus and Michelangelo visited and spoke to students at Castle Vale School recently. With the aid of modern technology, avatars of the great explorer and the world famous artist presented their life stories.

A group of year nine students from Castle Vale were able to see the world through a new pair of eyes and came face to face with some of the amazing people who changed our world.

The Amazing People Club has launched a demonstration version of their new educational multimedia platform ‘Amazing People World’. Students and teachers at Castle Vale were the first to trial this unique classroom resource.

Part interview, part biography, BioViews® enable teachers to bring inspiring people like Columbus, Michelangelo, Shakespeare and Curie direct to the classroom via ‘avatars’ in The Amazing People World, which come to life on the interactive whiteboard, laptop or iPad.

BioViews were developed by educational psychologist Dr Charles Margerison to make the lives of amazing people more accessible. The amazing people ‘avatars’ shared their stories and gave the students insights into the obstacles they had to overcome to achieve success. These inspirational stories can help raise aspirations and enable educators to counteract negative role models with positive ones.

Castle Vale has really embedded amazing people into the school ethos this year. Every corridor and display board is bursting with inspirational quotes and advice from amazing people throughout history. It has helped students to see that amazing people also faced obstacles and that success is often hiding just round the corner.

But, what did the students make of the avatars? They were really keen to give their feedback to the Amazing People World team, and to help shape the classroom of the future. Lacey said, 'the moving face features and accents helped make it more fun and improved my concentration.’ Another student, Kiera, said she had remembered more: ‘I learnt more because you get told by a first person perspective and you saw what Christopher Columbus’ lifestyle was like, I remembered more than reading a book.’ Kayleigh felt, ‘it was intriguing to watch and see images of what Columbus saw.'

Students at Castle Vale also displayed their own ambitions during the focus groups, Xerxes recommended ‘having our own Avatars and writing our own biographies on the site’ while Christopher had been inspired by Columbus’ attitude to life: ‘He’s made me believe in myself, he wanted to sail round the world and he did it, if you really want to do something, believe in yourself and you might be able to do it.’

Mabon Ruth Jones, who led a Geography lesson using Amazing People World felt the ‘BioViews had worked extremely well, students really engaged with the resource, it brought their learning to life more than a standard textbook.’

Penny Alexander, from the Education Team at The Amazing People Club® said: ‘It was an exciting morning where the amazing people of the past came face to face with the amazing people of the future. The students really engaged, not just with the facts about Columbus and Michelangelo, but with their personalities, emotions and back stories. It is amazing to see how the school has used the legacies of amazing people to inspire learning.’

Contact: Frances Corcoran
+44 7912 101094


Press release date Tuesday, September 4, 2012 - 14:48.

Celebrating “Amazing Women”

Who was the first female doctor?
Who was the slave that became mistress to an American President & mother of his children?
Which woman was born a poor convent orphan & went on to become a multi millionairess?
What woman, born an illegitimate love-child, went on to become a most influential politician?

The answers to these questions and much more are in this fascinating title. Amazing Women presents the lives of 21 outstanding women. They did the hard work to provide pathways for the modern career focussed woman. They carved out careers in business, medicine, military engagements, charitable work, music, politics, science and the arts.

Who were these women? Some are well known, such as Eva Peron, Florence Nightingale and Marie Curie. Some achieved greatness with little fanfare attached to their efforts. For example, have your heard of Kato Shizue, Sally Hemings and Ada Lovelace? They made a major impact on the world and were pace setters in an age when there were few opportunities for women to shine outside the home.


This book is different to others. Each of the women tell their own story in the first person via a virtual interview. It as if the women come forward via a time machine to meet us. This unique process is called a BioView® – a new word for a biographical interview.

In Amazing Women, the real lives of iconic women including Coco Chanel, Sojourner Truth and Helen Keller come to life. Understand their real lives and challenges and be inspired by what they did and how they achieved it. This is a must-read for every woman seeking inspiration.  Amazing Women truly lives up to its title. 

The following is an excerpt from a review by Cindy Taylor: –

“Amazing Women provides an effective tool for people to learn without feeling overwhelmed. What a wonderful inspiration to women of all ages everywhere in the world but especially to the up and coming female success stories. Anyone lacking in confidence, but especially females, can read this book and come away with the knowledge that any dream is possible. I would love to see this book in the school systems to be utilized as a tool to encourage girls who don’t have the courage to chase their dreams. Turning the last page of this book, I was left with the knowledge that the battle was worth it and must continue!”

Full review available here -

Product details available here -

For further information please visit or contact


Press release date Monday, July 9, 2012 - 09:44.

Contact: Marion Andersson
+61 405 829199

How much do students really know about the Olympic Games?


A range of multi-media textbooks for iPad takes students on a fascinating journey through Olympic history

AMAZING OLYMPIC STORIES – launching July 2012 in Apple’s iBookstore

Amazing Olympians, including Jesse Owens and Johnny Weissmuller, set the world on fire. How did they do it? Pierre de Coubertin created the Olympic Flag and ultimately had a vision for the Modern Olympic Games. What motivated him?

Britain is ready and has been preparing for years. The Olympic Torch is on the move and ticket sales are being finalized as the UK remains poised to receive 4 million visitors and become centre stage for “The Greatest Show on Earth.”

However, while everyone in the UK knows it’s coming, most people know very little about the history of the Games and how it grew from an event in Olympia, Greece in 776 BC to become the global celebration that it is today.

A fascinating new range of multi-media textbooks for iPad from The Amazing People Club is tackling this and aims to help students understand why the Games are so relevant and amazing. Three new interactive titles will launch in Apple’s iBookStore later this month that will introduce and celebrate some of the most amazing people in Olympic history.

These interactive textbooks feature amazing photos from Olympics past, as well as interactive quizzes and audio stories that offer unique insights on the Games. In addition to this, avatar software features throughout and enables students to come “face to face” with characters including Socrates in Ancient Greece talking about the first Olympic Games, Oscar Swahn, the oldest Olympian who competed in the Antwerp Games at the age of 72 and Jesse Owens who broke racial barriers and records when he took 4 gold medals at the Olympic Games in Berlin in 1936.

Amazing Olympic Stories - Volume 1 is now available at These textbooks are developed using iBooks Author, a new app that was launched by Apple in January.

Dr Charles Margerison, an international psychologist and author of the series, said “Students can learn a great deal from how top athletes deal with winning and losing, which is important, as their lives will depend on how well they compete. Charlotte Cooper was the first woman to win an Olympic event in 1900. George Eyser won six gymnastic medals, despite having the disability of an amputated leg. They both had to be competitive to succeed outside the Olympics as well as at the Games. In this way, students can learn a lot from Amazing Olympians, about the mental attitude that is needed to compete both on and off the track.”

The Amazing People Club publishes iTextbook, eBook and audio titles that offer students unique insights into the exploits, achievements and motivations of some of the world’s most inspirational figures including Leonardo da Vinci, Shakespeare, Marie Curie, Mozart, Florence Nightingale, Michelangelo, Charles Darwin and Albert Einstein. These stories, written in the first person, explore the lives of a huge range of amazing people as though they are giving personal interviews. In addition, the Amazing Cities range offers a world tour of cities including London, Paris, New York and Sydney where amazing people, who lived in these cities, become personal historical tour guides.

Free lesson plans that support the series are available to educators ahead of the Games. Visit to access and learn more. Amazing Olympians is also available in eBook and digital audio formats from The Amazing People Club. Their vast library of digital content can be accessed through major online book outlets including Amazon and Itunes.

“In an age when immediate fame and celebrity are cynically dangled to fuel the hopes and visions of children and young people, the Amazing People Club's resources are a refreshing reminder of the power of role models to inspire the young. “ (Dave Jones, Pearson, Headteacher of the North, 2008, Nominated Headteacher of the Year 2009.)



Press release date Tuesday, June 5, 2012 - 09:39.

An inspirational journey of discovery into the little known stories behind the scenes
Who are the people behind it all and what are their stories?
What were the challenges and how were they overcome?
How did it all start, then end, then recommence and why?
Why bear torches and what do they symbolise?
Where did the Olympic rings originate?
Interview with none other than William Penny Brookes – founder of the UK Olympics. FREE to all members.

So, who won the first marathon of the modern era? What would William Shakespeare have said about London, where he made his name and fame? What would Pierre de Coubertin have said about his experiences of London when it hosted the 1908 Olympic Games? Charlotte Cooper was the first lady to win a modern title, but did not receive an Olympic medal, why? How would Charles Dickens have talked about London during his early days?

Gain a unique insight into the lives of Amazing Olympians and explore the City of London in the footsteps of personal historical tour guides. An educational journey of inspiration & discovery through the London 2012 Olympics!

Announcing two captivating titles “Amazing Olympians” and “Amazing People of London”, available in eBook and audio formats.

Embrace the true spirit of the Games as they unfurl on a global stage. The Amazing People Club has developed this unique approach by developing BioViews® - virtual biographical interviews with champions from many fields. Their amazing stories will inspire both the young and the old on their own journey, be it personal or professional and unveil how it is possible to turn opportunities into achievements in their own lives through sheer determination and skill.

Personal Stories of Amazing Olympians
The Amazing People Club has brought their exciting BioView® concept to the 2012 Olympic celebrations. ‘Amazing Olympians’ recreates the lives and times of those who have made Olympic history, both on the fields of play and behind the scenes. It features Pierre de Coubertin, Charlotte Cooper, William Penny Brookes, Jesse Owens, Sonje Heine, Johnny Weissmuller and many more. See


Personal Historical Tour of London
For 2012, enjoy a ‘city tour’ unlike any other. ‘The Amazing People of London’ explores the lives of iconic characters including Charles Dickens, Florence Nightingale, Queen Victoria, Shakespeare and Charlie Chaplin who become your personal historical guides through London’s colourful history. See
These and the other stories in the series are presented in the first person, as if they have returned to tell their story. It is done through a fascinating biographical interview, called a BioView®, developed by international psychologist Dr Charles Margerison.
The Amazing People Club frequently offers exclusive free audios and eBooks to its members. Imagine rubbing shoulders with some of the most amazing people in the world! Club members can be assured of being in the best of company. For the month of June and July, the William Penny Brookes eBook and Audio will be available for download via the website. Follow in his footsteps - he was instrumental in the evolution and inspiration of the modern Olympic movement. His contribution was pivotal in the promotion of health and fitness being translated into such an epic event as the Olympic Games.
Simply ‘sign up’ today if not already a member. Don’t miss out on this opportunity to be amazed by delving deep into the lives of inspirational people in a completely new and engaging manner.
For further information, please contact

Press release date Wednesday, April 11, 2012 - 16:01.

What would William Shakespeare have said about London, where he made his name and fame?  What would Pierre de Coubertin have said about his experiences of London when it hosted the 1908 Olympic Games?  How would Charles Dickens have talked about London during his early days?

For 2012, enjoy a “city tour” unlike any other. Be amazed as characters including Charles Dickens, Florence Nightingale, Queen Victoria and Charlie Chaplin become your personal historical guides through London’s amazing history.  How did Buckingham House get its name? Where did Charles Dickens find many of the characters for his stories? How did William Shakespeare make his living when not writing? The Amazing People of London explores these questions and many others as it reveals the amazing life stories of influential characters that helped make London the great city it is today. It provides insights into the life stories of amazing people including Shakespeare, Emmeline Pankhurst, Christopher Wren, Charlie Chaplin and Winston Churchill that visitors to London often miss. As 2012 approaches, we are celebrating the city of London.
Our FREE sample ‘London’ app is also available as a download from the itunes store
Book Review by Education News can be viewed here: 
Product Link:

The Amazing People Club can bring our exciting BioView® concept and content to the London 2012 OIympic Games celebrations.  Through our biographical interviews we can recreate the life and times of those who have made Olympic history, both on the fields of play and behind the scenes.  The achievements of people like Jesse Owen, Fanny Blankers-Koen, Sonje Henie are known, but who were these great Olympic athletes?  How did they become champions?
Product Link:
The titles are available in iBook, eBook, Audio and Audio Visual formats.

The Publisher
The series is published by the Amazing People Club®, which was founded in 2006 by international management psychologist Dr Charles Margerison. We are an international digital publishing company. Our distribution partners are Hachette Book Group (HBG), a leading trade USA publisher, Ebsco, the world’s largest distributor to libraries, and Global Grid for Learning, a leading digital content broker and supply network for education markets worldwide.

We publish inspirational books and audio titles about some of the world’s most amazing people. The series brings readers ‘face to face’ with many of the world’s most inspiring and influential characters from the fields of art, science, music, politics, medicine and business.

In addition, the Amazing Cities and Countries range offers unique ‘tours‘ of cities including London, Paris, New York and Sydney and countries including England, France and Italy, where amazing people who lived in these cities become your personal historical tour guides.

All the stories in the series are revealed through BioViews®; a newly-developed concept in storytelling that combines biography with virtual interview. The lives of amazing people can be explored through their achievements, challenges and experiences in a very personal way. The unique format and flow enables each person’s story to come alive, as if it is being personally told to you, reflecting their interests, emotions and passions. These are inspirational stories that can help you achieve your ambitions in your journey through life. Our mission is to provide stories that will inspire, educate and entertain.

Business Opportunity
Opportunities are available for organizations to provide their staff, clients and associates with these publications in one or more of the following ways;

1. Printed Book/eBook/iBook - Your organization can have the book published with your company logo and also an editorial from your Chairman or President or CEO.
2. Audio Version - The inspirational biographical interviews have been recorded by outstanding actors playing the part of the athletes and these can be provided in various formats.
3. Video Version  - Through the wonders of modern technology we have developed an audio visual avatar version, where the individuals tell their story to a range of support pictures.
Should any or all of this opportunities be of interest, or if you require further information, please do not hesitate to contact the undersigned.

Kind regards,
Marion Andersson
Business Development Consultant
T:  +61 405 829199